Friday, May 16, 2014
The heidi klein High Summer 2014 Collection
A few days ago I was invited to the heidi klein press event which was held to reveal their High Summer '14 Collection and their new My Body line of swimwear. It was a wonderful event held in a beautifully elegant London hotel. It was a rainy day, but nothing could dampen my enthusiasm :-) I had the chance to spend some time with heidi klein co-founders Heidi Gosman and Penny Klein at the press event and they were very gracious hosts.
Some of you may remember my previous post about the brand and my interview with designer Heidi Gosman. If you missed it, you can read the interview here.
In 2002, Heidi and Penny launched heidi klein, which is a one-stop shop for all of your holiday swimwear needs. Their first boutique was in the Notting Hill area of London. Two years later, the heidi klein collection was launched.
Heidi explains, "We set out to reinvent swimwear shopping into an exciting experience, whilst providing everything our customers desired in order to look and feel gorgeous on holiday, all under one roof."
They opened a second boutique in 2004 in the Chelsea area of London, and now their swimsuits and cover ups are sold in over 150 stores in 39 countries globally. They remain an independent brand and their suits are loved by their well-traveled clients. Celebrities such as Kate Moss, Sienna Miller and Jennifer Anniston are just some of the satisfied customers of this wonderful line of swimwear.
During the event we were shown various pieces from the line as they were modeled for us. I can't pick a favorite piece because everything was so beautiful. It was great to get the chance to see the various pieces up close like that. This really gave me a sense of just how well-made they are and how there is such care put into the making of each garment.
As I mentioned earlier, this was a showing of the High Summer 2014 collection and also the My Body range of swimwear. The High Summer collection had such a freshness to it and it instantly makes you think of going on a beach getaway somewhere.
The High Summer 2014 collection has a global theme. The styles are as follows:
Kerala (below) - which is inspired by the stunning sunsets of the Malabar coast in India
Some of the attributes of the My Body range are:
* Thick halter straps for lift and extra support for larger cup sizes
* Underwire and side boning for support
* Moulded cups for shape
* Ruched powermesh for control on the front
* For smaller cup sizes, there is moulded padding and supporting underwire
I came away from the event being really impressed with all of the swimsuits and cover ups that I saw. They were so elegant and the colors were so vibrant and yet not overdone in any way.
Heidi Gosman and Penny Klein have created an exceptional collection of pieces that women can feel good about wearing. The various pieces accentuate the beauty that's already there within women and helps them feel so stylish as they go on their trips around the world!
Please visit heidiklein.com to find out about purchasing any pieces from the line.
**Note: If you would like to enlarge the images just click on them and they will increase in size.